By Amrita Kastwar 
Finding new customers is one of the biggest challenges for small and local businesses. Whether you run a restaurant, a salon, or a repair shop, attracting the right people without spending a fortune on marketing can feel impossible. On LocolDeal, business got customers easily. It connects businesses with local customers who are actively looking for deals, discounts, and services nearby.
In this blog, we’ll explore how one business successfully used LocolDeal to get customers, and the exact strategies that worked.
Why Local Businesses Struggle to Find Customers?
Before diving into the story, it’s important to understand why local businesses often struggle.
- High Competition: Many areas have multiple businesses offering the same products or services. Standing out can be tough.
- Limited Marketing Budget: Small businesses can’t always afford expensive advertising campaigns.
- Low Online Visibility: Without a strong online presence, potential customers may never even hear about a business.
- Changing Customer Behaviour: More people now search online for deals and local services before visiting a business.
These challenges can make it hard to grow, even if a business provides great products or services. This is exactly the situation our example business faced.
5 Ways how LocolDeal helped a business to get customers
Here’s how the business used LocolDeal to overcome its challenges and attract new customers.
1. Free Listing boosted visibility
The first step was creating a free listing on LocolDeal. This simple move immediately put the business on the map for local customers searching for services in the area.
- How it helped: Customers who were actively searching for local businesses now saw the listing in their search results.
- Why it works: LocolDeal promotes businesses locally, making it easier to reach people nearby without paying for ads.
The business optimized its profile with clear descriptions, high-quality images, and accurate contact information. This small effort made the listing stand out from competitors.
2. Attractive Deals and Coupons
Next, the business started posting deals and coupons on its LocolDeal profile. These offers included discounts, buy-one-get-one deals, and special promotions for first-time customers.
- How it helped: Deals grabbed attention. Many people browse LocolDeal specifically looking for discounts.
- Why it works: People are more likely to visit a business if they feel they are getting extra value.
The business noticed that after posting its first set of coupons, several customers mentioned seeing the deal online before visiting in person. This proved that LocolDeal was driving traffic and helping them reach deal-seeking customers.
3. Customer Reviews Built Trust
Reviews are a major factor in deciding which business to choose. The business encouraged customers to leave honest reviews after using their services.
- How it helped: Positive reviews made new customers feel confident about choosing the business.
- Why it works: Many people trust peer recommendations more than traditional advertising.
The reviews also gave the business insights into what customers loved and what could be improved. Responding to reviews, both positive and negative, showed that the business cared about its customers.
4. Regular Updates and Promotions
The business didn’t stop at just creating a listing. They posted regular updates about new services, seasonal offers, and special promotions.
- How it helped: Keeping the profile active kept the business visible to returning customers and potential new ones.
- Why it works: Frequent updates make a listing look active and reliable, which encourages engagement.
By staying active, the business was able to maintain momentum and continually attract new customers over time.
5. Easy Communication with Customers
LocolDeal also allowed the business to communicate directly with potential customers through messages and inquiries.
- How it helped: Customers could ask questions before visiting, which made them more likely to convert into actual buyers.
- Why it works: Quick and easy communication removes doubts and makes the customer experience smoother.
By responding promptly, the business built stronger relationships and ensured that first-time visitors became repeat customers.
Results Achieved
The impact of using LocolDeal on the business is more than just noticeable. In addition, it is transformative. By leveraging the platform strategically, the business is able to reach new customers, improve engagement, and strengthen its local reputation. Here’s a closer look at the results:
- Increase in Foot Traffic: One of the most immediate benefits was the rise in customers visiting the store or office. People who discovered the business through LocolDeal were already motivated by the deals and promotions listed on the platform.
- More Online Inquiries: LocolDeal also served as an effective channel for online communication. Many customers who were hesitant to visit in-person first reached out through the platform’s messaging system. These inquiries ranged from questions about services and product availability to requests for customized deals. By responding promptly, the business converted these inquiries into actual visits, demonstrating that even simple online interactions can significantly impact customer acquisition.
- Repeat Customers: Beyond attracting new clients, LocolDeal helped the business build loyalty. Many first-time customers returned because they enjoyed the experience and valued the deals they found on the platform. Repeat visits were particularly strong when the business regularly updated its promotions, proving that consistent engagement with customers can turn one-time visitors into long-term patrons.
- Positive Feedback and Reviews: Another major outcome was the accumulation of authentic customer reviews. Positive feedback not only boosted the business’s credibility but also served as free marketing. Prospective customers browsing LocolDeal often relied on these reviews to make decisions, so each satisfied customer effectively became an advocate for the business. All of these results came without spending a large amount on advertising, proving that a strategic approach on LocolDeal can be very effective.
Lessons for Other Businesses
This blog offers valuable lessons for other local businesses looking to attract customers:
- Create a Complete Listing: Include clear descriptions, photos, and accurate contact details.
- Offer Deals Strategically: Use promotions and coupons to grab attention but make sure they are sustainable.
- Encourage Reviews: Customer feedback builds trust and credibility.
- Stay Active: Regular updates and posts keep the business visible and relevant.
- Respond to Customers Quickly: Direct communication increases conversion rates.
By following these steps, any local business can increase its chances of getting discovered and converting customers through LocolDeal.
Final Thoughts
Getting customers for a local business doesn’t have to be expensive or complicated. Platforms like LocolDeal provide an effective way to connect with people who are already looking for services and deals in their area.
Our example business shows that with a simple listing, attractive deals, and consistent engagement, it’s possible to see real results like more foot traffic, inquiries, and repeat customers.
If you run a local business and want to attract customers without overspending, LocolDeal is worth exploring. Set up your profile today, post your best deals, and start turning local searches into real customers.
Frequently Asked Questions (FAQs)
1. What is LocolDeal and how does it help businesses?
LocolDeal is an online platform that connects local businesses with nearby customers looking for deals, discounts, and services. By listing your business and posting promotions, you can attract new customers without spending heavily on advertising.
2. Is it free to list my business on LocolDeal?
Yes, creating a basic business listing on LocolDeal is free. This allows you to showcase your products or services, post deals, and engage with potential customers in your area.
3. How do deals and coupons on LocolDeal attract customers?
Many users browse LocolDeal specifically for discounts and offers. By posting attractive deals or coupons, your business stands out and encourages people to visit or make a purchase.
4. Can small businesses really get results using LocolDeal?
Absolutely. Even small businesses with limited marketing budgets can gain visibility, increase foot traffic, and get repeat customers through strategic use of LocolDeal.
5. How important are customer reviews on LocolDeal?
Reviews play a crucial role in building trust. Positive reviews increase credibility and influence new customers to choose your business over competitors.